Kanye West Trademarks ‘#WestDayEver’ For Clothing And Footwear!

Clever!

West announced last week a 10-year deal with Gap that would see a line of clothes and shoes available sometime next year.

Kanye has now filed a trademark for the hashtag phrase #WestDayEver” to be used as part of the branding. The branding will also include “Yeezy Gap.”

The legal filing means the rapper, can put ‘West Day Ever’ on a slew of products ranging from t-shirts and hoodies to sportswear and babywear as well as shoes and sneakers.

It’s been a big week of Kanye who announced his intention to run for U.S. President in 2020.