Gomez has announced her “Rare” Beauty line, set to drop across the country within the next few months.
Guys, I’ve been working on this special project for two years and can officially say Rare Beauty is launching in @sephora stores in North America this summer! Here’s a tiny sneak. There’s more to share AND I can’t wait. pic.twitter.com/fWZQqyqrW9
— Selena Gomez (@selenagomez) February 4, 2020
In an interview, Selena talks about her mission with this new product line saying; “Rare Beauty isn’t about how other people see you, it’s about how you see yourself.”
The project has been two years in the making, and will finally arrive in stores this summer.