Grammy Ratings Are In And They’re Up
The 2023 Grammy Awards nabbed more than 12.4 million viewers, a 30% increase from last year’s ceremony and the largest audience since 2020, according to time zone-adjusted Nielsen ratings.
The show, the most-watched program of the night, also reached the largest live-stream audience in history on Paramount+ and other CBS platforms, a 33% increase from 2022.
It was a big night for people to watch! Those who did saw Beyoncé’s history-making milestone of taking home the largest number of Grammy Awards ever, with 32 total, and Kim Petras becoming the first transgender woman to win in the Best Pop Duo/Group Performance category for her hit “Unholy” with Sam Smith.
Viola Davis also reached EGOT status when she won a Grammy for Best Audio Book, Narration and Storytelling Recording for narrating her memoir, “Finding Me.”
This year, the awards were reportedly a big hit on social media, too, coming in as the No. 1 social entertainment event of 2023 so far.
The ceremony, hosted by Trevor Noah for the third year in a row at the Crypto.com Arena in Los Angeles, featured performances from artists including Styles, Petras and Smith, Lizzo and Bad Bunny, among others.
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